{"id":3667,"date":"2025-04-02T20:47:12","date_gmt":"2025-04-02T20:47:12","guid":{"rendered":"https:\/\/aomtodayprod.wpenginepowered.com\/?p=3667"},"modified":"2025-07-09T15:15:08","modified_gmt":"2025-07-09T15:15:08","slug":"ask-ethical-questions-as-the-lines-blur-between-ai-and-media","status":"publish","type":"post","link":"https:\/\/www.aom.org\/today\/ask-ethical-questions-as-the-lines-blur-between-ai-and-media\/","title":{"rendered":"Ask Ethical Questions as the Lines Blur Between AI and Media"},"content":{"rendered":"

By Daniel Butcher<\/a><\/p>\n

As generative AI\u2019s usage continues to grow rapidly, critics point out that OpenAI\u2019s ChatGPT fabricates sources, including citations, journal names, and articles, that sound legitimate and scholarly, but are often made up. Sometimes, it doesn\u2019t attribute direct quotes to the person who said or wrote them. Other generative AI platforms have been accused of plagiarism or failing to properly cite sources or even producing \u201challucinations\u201d that fill information gaps with inaccurate statements or outputs. Still, these may be more growing pains rather than chronic illnesses.<\/p>\n

That\u2019s according to Academy of Management Scholar Herman Aguinis<\/a> of the George Washington University School of Business, who said that every new technology presents ethical challenges in producing and using it. Problems arose in the early days of the Internet, too. He noted that generative AI platforms such as ChatGPT have largely corrected the issue of hallucinations.<\/p>\n

\u201cYou can Google something and copy and paste something from the search results, but plagiarism has been around for a long time\u2026you could grab a paper book from the library and copy a whole paragraph from it,\u201d Aguinis said. \u201cAI is making these possibilities and the potential for cheating in these ways much easier and more straightforward.<\/p>\n

\u201cChatGPT 3.0 was doing that, but the GPT-4o version not only gives you the right source name but also a quote or sentence from the source\u2014it is absolutely incredible, and that\u2019s going to get even better,\u201d he said.<\/p>\n

As for using generative AI in the workplace, Aguinis believes that leaders have to create sensible policies.<\/p>\n

\u201cOne sensible general blanket policy that applies across industries, jobs, and tasks is to openly and honestly describe exactly how you use AI for your specific task, essentially, user beware,\u201d Aguinis said. \u201cIt\u2019s really important to offer an explanation, qualification, or warning of how you used AI.<\/p>\n

\u201cSecond, the issue of AI output verification is absolutely key\u2014you should verify the accuracy and appropriateness of the information that you received through ChatGPT,\u201d he said. \u201cThose are the guardrails, and while this is evolving, and we\u2019re immersed in it, people shouldn\u2019t be too scared about it, because every time we lived through those technological advancements, there were all these alarms going off that there\u2019s going to be all kinds of problems.<\/p>\n

\u201cEvery technology can be used, abused, and misused, so there\u2019s nothing new about AI\u2014we need to think about verifying the information and being open and honest about how we use it.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

By Daniel Butcher As generative AI\u2019s usage continues to grow rapidly, critics point out that OpenAI\u2019s ChatGPT fabricates sources, including citations, journal names, and articles, that sound legitimate and scholarly, but are often made up. Sometimes, it doesn\u2019t attribute direct quotes to the person who said or wrote them. Other generative AI platforms have been […]<\/p>\n","protected":false},"author":4,"featured_media":4007,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[343,72,21,342],"tags":[],"sp_smart_badges":[],"ppma_author":[70],"class_list":["post-3667","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ai","category-ethics","category-innovation","category-technology"],"acf":[],"yoast_head":"\nAsk Ethical Questions as the Lines Blur Between AI and Media - Academy of Management Today<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.aom.org\/today\/ask-ethical-questions-as-the-lines-blur-between-ai-and-media\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Daniel Butcher\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.aom.org\\\/today\\\/ask-ethical-questions-as-the-lines-blur-between-ai-and-media\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.aom.org\\\/today\\\/ask-ethical-questions-as-the-lines-blur-between-ai-and-media\\\/\"},\"author\":{\"name\":\"Daniel Butcher\",\"@id\":\"https:\\\/\\\/www.aom.org\\\/today\\\/#\\\/schema\\\/person\\\/d1297a59039d9ca7bac9d9f0952e508c\"},\"headline\":\"Ask Ethical Questions as the Lines Blur Between AI and Media\",\"datePublished\":\"2025-04-02T20:47:12+00:00\",\"dateModified\":\"2025-07-09T15:15:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.aom.org\\\/today\\\/ask-ethical-questions-as-the-lines-blur-between-ai-and-media\\\/\"},\"wordCount\":432,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.aom.org\\\/today\\\/ask-ethical-questions-as-the-lines-blur-between-ai-and-media\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.aom.org\\\/today\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/controlling-ai-robot-arms1.webp\",\"articleSection\":[\"AI\",\"ETHICS\",\"INNOVATION\",\"TECHNOLOGY\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.aom.org\\\/today\\\/ask-ethical-questions-as-the-lines-blur-between-ai-and-media\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.aom.org\\\/today\\\/ask-ethical-questions-as-the-lines-blur-between-ai-and-media\\\/\",\"url\":\"https:\\\/\\\/www.aom.org\\\/today\\\/ask-ethical-questions-as-the-lines-blur-between-ai-and-media\\\/\",\"name\":\"Ask Ethical Questions as the Lines Blur Between AI and Media - 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You can reach him at dbutcher@aom.org or via LinkedIn.","sameAs":["https:\/\/aomtodayprod.wpenginepowered.com","https:\/\/www.linkedin.com\/in\/danielbutcher\/"],"url":"https:\/\/www.aom.org\/today\/author\/daniel-butcher\/"}]}},"authors":[{"term_id":70,"user_id":4,"is_guest":0,"slug":"daniel-butcher","display_name":"Daniel Butcher","avatar_url":{"url":"https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/01\/DanButcher_Academy-of-Management.webp","url2x":"https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/01\/DanButcher_Academy-of-Management.webp"},"0":null,"1":"","2":"","3":"","4":"","5":"","6":"","7":"","8":""}],"rttpg_featured_image_url":{"full":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1.webp",1080,720,false],"landscape":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1.webp",1080,720,false],"portraits":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1.webp",1080,720,false],"thumbnail":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1-150x150.webp",150,150,true],"medium":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1-300x200.webp",300,200,true],"large":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1-1024x683.webp",800,534,true],"1536x1536":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1.webp",1080,720,false],"2048x2048":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1.webp",1080,720,false],"owl_elementor_thumbnail":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1-600x400.webp",600,400,true],"owl_elementor_team":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1-350x450.webp",350,450,true],"owl_elementor_testimonial":["https:\/\/www.aom.org\/today\/wp-content\/uploads\/2025\/03\/controlling-ai-robot-arms1-100x100.webp",100,100,true]},"rttpg_author":{"display_name":"Daniel Butcher","author_link":"https:\/\/www.aom.org\/today\/author\/daniel-butcher\/"},"rttpg_comment":1,"rttpg_category":"<a href=\"https:\/\/www.aom.org\/today\/category\/ai\/\" rel=\"category tag\">AI<\/a> <a href=\"https:\/\/www.aom.org\/today\/category\/ethics\/\" rel=\"category tag\">ETHICS<\/a> <a href=\"https:\/\/www.aom.org\/today\/category\/innovation\/\" rel=\"category tag\">INNOVATION<\/a> <a href=\"https:\/\/www.aom.org\/today\/category\/technology\/\" rel=\"category tag\">TECHNOLOGY<\/a>","rttpg_excerpt":"By Daniel Butcher As generative AI\u2019s usage continues to grow rapidly, critics point out that OpenAI\u2019s ChatGPT fabricates sources, including citations, journal names, and articles, that sound legitimate and scholarly, but are often made up. Sometimes, it doesn\u2019t attribute direct quotes to the person who said or wrote them. Other generative AI platforms have been…","_links":{"self":[{"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/posts\/3667","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/comments?post=3667"}],"version-history":[{"count":0,"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/posts\/3667\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/media\/4007"}],"wp:attachment":[{"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/media?parent=3667"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/categories?post=3667"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/tags?post=3667"},{"taxonomy":"sp_smart_badges","embeddable":true,"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/sp_smart_badges?post=3667"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.aom.org\/today\/wp-json\/wp\/v2\/ppma_author?post=3667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}