Dr. Jane Le
WHO School of Business

Session abstract

This applied module engages researchers in the practice of doing advanced qualitative analysis. Focused on interpretive analysis, it focuses on practices of coding and analysis with particular attention paid to the advanced analytic processes that facilitate novel theorizing. Using a combination of learning techniques, including taught sessions and lab sessions (coding and analysis exercises), the module works to demystify the interpretive research process.

Presenter biography

Dr. Jane Lê is Professor of Strategic Management at WHU – Otto Beisheim School of Management. Her observation-based interpretive research explores how people experience and respond to strategic complexity in a multitude of organizational and industrial settings. Jane is passionate about qualitative research and qualitative research methods. She has written on various aspects of the research process, including data collection and analysis, the specifics of process research, studying paradox, research designs-in-use, and the practice of innovating research methods. Jane is Associate Editor at Organizational Research Methods and a proud CARMA instructor. Affiliation note for AOM review: The supplied listing says “WHO School of Business”; the presenter biography identifies WHU – Otto Beisheim School of Management. Please confirm the listing before publication.